About

Meet your fractional SEO partner.

Fourteen years in search, five of them leading teams. I now embed with a small number of companies as their senior SEO voice.

Brands I’ve worked with

My Story

I started in SEO because it was the only marketing channel where you could prove you were right. Fourteen years later that’s still the appeal — search is a market you can read, and a system you can build against.

I’ve been the specialist buried in log files and the Head of SEO defending a roadmap to a CFO. What I learned running a 22-person org: most SEO programs don’t fail on tactics, they fail on prioritisation, sequencing, and the absence of anyone senior enough to say no.

That’s the gap fractional work fills. You get the judgement of a director, applied to the two or three decisions per month that actually move the number, without a full-time hire on the payroll.

Jatin Kushwaha

Fractional SEO Consultant

6 +

Years in SEO

22 +

Largest team led

180 +

Projects delivered

Industries served

How We Think About Growth

Growth isn’t about chasing every channel or celebrating every spike. It’s about building a system that compounds, stays measurable, and connects directly to the business.

01

Compounding Over One-Off Wins

We build growth assets that become more valuable over time. Every piece of content, optimization and system should create a foundation for the next stage of growth.

02

Transparency Without the Spin

You see the strategy, numbers, risks and misses. We believe clear reporting and honest conversations lead to better decisions and stronger long-term partnerships.

03

Revenue Is the Brief

Traffic, rankings and engagement are useful signals, but they aren’t the goal. We connect growth activity to qualified demand, pipeline and revenue — because that’s what ultimately matters.

Global experience